World museum body International Council of Museums (ICOM) has decided to celebrate IMD 2013 around the theme Museums (Memory + Creativity) = Social Change.
ICOM stated that the rich heritage, which museums around the world display and protect, is associated with inventiveness and vitality, of which have characterized the museum sector in recent years and are museums’ greatest strengths.
ICOM General Director, Julien Anfruns said: “Reconciling their traditional mission of preservation with cultivation of the creativity necessary for renewal and visitor growth is the evolution that museums are striving for, with the firm conviction that their presence and their actions can change society in a constructive manner.”
The France-based world body stressed: This truly optimistic theme in the form of an equation dynamically gathers several concepts that are essential to defining what a museum is today, highlighting the universal nature of those institutions and their positive influence on society. It summarises the complexity of museum tasks and recalls that they are meant to contribute to community development and gathering together.